Search Engine Optimization - Learn to Optimize for SEO.External links: Find 1-3 pages relevant to the topic youre targeting, on other sites that have high domain authority, and link to them in your post. This helps to build trust with Google. Internal links: Link to other blog posts on your site in the content of the post youre writing-just like I did in that last bullet, using high domain authority as my anchor text. This gives Google multiple pathways to any given post, making your site easier to crawl as a whole. How many to include here depends on the length of the post and the amount of other content you have available to link to. Keep the links relevant to the page and to the anchor text you use. Its natural to add links to old blog posts in your new blog posts, but you should also go back into old blog posts and add in links to new posts. How to do SEO: Off-page optimization. All of the steps above are on-page SEO strategies. Off-page SEO, on the other hand, is what you do on other pages of your website, other websites, and even other platforms to help your page to rank. |
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